Advocates, Best Practices, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Market Differentiation, Marketing, Passion, WOM10, Word-of-Mouth, Word-of-Mouth Marketing

WOM is leveraged through ADVOCATES

I wrote a blog post on one of my other blogs called, “Have you ...

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Blogging, Helping, Passion, Pull Marketing, Push Marketing, Social Media, Storytelling, Word-of-Mouth

Thanksgiving is a great teacher for social…

When we think about Thanksgiving, what thoughts are the ones that immediately come to ...

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Best Practices, Engagement, Marketing, Mind Shift, Pull Marketing, Push Marketing, Social Media, Storytelling, Viral Marketing, WOM on Steroids

Is your audience “sharing” or “deleting” your content?

I was meeting with a prospective client today who is in a “laggard” industry ...

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Advocates, Business Strategy, Economy, Helping, Leadership, Passion, Promises, Results, Social Media, Social Networking, Strategy, Word-of-Mouth

Washington Business Alliance – thank you…

It’s always a treat when you get a chance to work with some very ...

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Podcast

“Freshness” wins over “Perfection

This podcast is about helping you understand why social media is so successful today ...

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Advocates, Best Practices, Blogging, Engagement, Helping, Passion, Pull Marketing, Relationships, Storytelling, Transparency, Trust, Viral Marketing

Do you have “Passion”?

Think about your best friend, favorite client, favorite restaurant, your spouse, your kids, a ...

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Podcast

“Pimping” vs. “Helping” – creating an army of Advocates

I was interviewed on Chat with Women with the theme, “How to use social ...

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Authenticity, Blogging, CEO, CEO Insights, Engagement, Leadership, Passion, Storytelling, Transparency

Perfectionism is your ENEMY!

I was talking to my good friend and client, Michael Lee, the other day ...

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