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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
Get The NEW Book
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  • Category: Business Strategy

Advocates, Best Practices, Business Strategy, Content Marketing, Engagement, Helping, Increased Profitability, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Push Marketing, Results, ROI, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Trust, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

How “Content Marketing” can lead to “Word-of-Mouth”

You are at a gathering and see a group of people talking and decide ...

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Best Practices, Business Strategy, CEO, Innovation, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Results, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools

B2C is the “window into the future” for B2B

“Image courtesy of Stuart Miles/ FreeDigitalPhotos.net” We all love “windows into the future” so ...

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Advocates, Best Practices, Brand, Business Strategy, Cost of Sale, Customer Experience, Customer Focused, Customer Loyalty, Engagement, Increased Profitability, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Pull Marketing, Results, ROI, Sales, Social Media, Social Networking, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Word-of-Mouth is about “Passion” not Facts

Have you ever had someone come up to you that is so excited about ...

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Authenticity, Best Practices, Business Strategy, CEO Insights, Customer Experience, Engagement, Expectations, facebook, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Podcast, Promises, Relationships, Results, Risk, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools, Traditional Media, Transparency, twitter, Voice of the Customer, Word-of-Mouth

The Changing Face of News…and Life

News hasn’t changed…it is still important and it is still the drug of choice ...

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Advocates, Analytics, Business Strategy, CEO, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Leadership, Market Differentiation, Mind Shift, Relationships, Results, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

5 Customer Profiles and their Likelihood of “Spreading the Word” about You

Here’s a simple way to analyze the customer base in your own company and ...

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Advocates, Brand, Business Strategy, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Engagement, Expectations, Market Differentiation, Marketing, Passion, Push Marketing, Results, Social Media, Social Networking, Strategy, Traditional Marketing, Traditional Media, Voice of the Customer, Word-of-Mouth, Word-of-Mouth Marketing

Forget “Customized” for the Customer…Just Take Anyone’s Money

This just caught my attention and was so blatantly against where we are today ...

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Advocates, Business Strategy, CEO, Customer Experience, Customer Experience 2.0, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Expectations, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Results, Social Media, Social Media for CEOs, Strategy, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Let’s Play the “Customer” Newlywed Game…

Everyone knows the Newlywed game. It’s where two newly married couples compare their answers ...

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Advocates, Best Practices, Business Strategy, Customer Experience, Customer Focused, Customer Loyalty, Engagement, Helping, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Push Marketing, Relationships, Strategy, Traditional Marketing, Voice of the Customer, Word-of-Mouth

Out of Sight, Out of Mind…does this describe your Customers?

We all know the phrase…Out of Site, Out of Mind. It is one that ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, Customer Experience, Customer Focused, Engagement, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Relationships, Results, Social Media, Social Networking, Strategy, Trust, Trusted Relationships, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Brand Confusion = Customer Defection and No Word-of-Mouth

“Image courtesy of Master isolated images/ FreeDigitalPhotos.net” How “Simple” and “Clear” is your Brand ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, Customer Experience, Customer Experience 2.0, Customer Focused, Customer Service, Engagement, Interaction, Leadership, Market Differentiation, Passion, Relationships, Results, Social Media, Strategy, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Customer Experiences…Are yours being talked about?

Every business or organization delivers multiple customer experiences to their customers every day. And ...

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Become THE ONLY ONE your customers (and others) talk about and tell others to buy from...GUARANTEED

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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
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