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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
Get The NEW Book
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  • Category: Innovation

Advocates, Blogging, Brand, Business Strategy, CEO, CEO Insights, Content Marketing, Customer Centric, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Helping, Innovation, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Results, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Tools, Word-of-Mouth, Word-of-Mouth Marketing

Before you Tweet, Post, or Share…Ask ONE QUESTION

After spending over 8 years helping companies set up their Social Media Strategies, plan ...

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Advocates, Authenticity, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Customer Satisfaction, Engagement, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Relationships, Results, ROI, Sales, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Word-of-Mouth is Reactive…but there’s something even Better

People often get confused when we talk about two words…Word-of-Mouth and Advocacy. It’s pretty ...

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Advocates, Authenticity, Best Practices, Business Strategy, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Engagement, Helping, Innovation, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Relationships, Results, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, WOM10, Word-of-Mouth, Word-of-Mouth Marketing

Word-of-Mouth vs. Sharing…which do your Customers do for you?

“I can’t believe I found the same product for a cheaper price…I can’t wait ...

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Advocates, Analytics, Best Practices, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Engagement, Expectations, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Promise-Driven Organizations, Promises, Relationships, Results, ROI, Sales, Social Media, Social Media for CEOs, Strategy, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

The ULTIMATE Customer Challenge…How do you Rank?

Virtually every business owner and executive I talk to says they “care about their ...

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Best Practices, Business Strategy, CEO, Innovation, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Results, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools

B2C is the “window into the future” for B2B

“Image courtesy of Stuart Miles/ FreeDigitalPhotos.net” We all love “windows into the future” so ...

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Advocates, Authenticity, Best Practices, Blogging, CEO, CEO Insights, Customer Experience, Engagement, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Results, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Transparency, Trust, Voice of the Customer

The New Role and Meaning of “Chief Executive Officer”

The traditional CEO title, Chief Executive Officer, may not necessarily be the right descriptor ...

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Authenticity, Best Practices, Business Strategy, CEO Insights, Customer Experience, Engagement, Expectations, facebook, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Podcast, Promises, Relationships, Results, Risk, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools, Traditional Media, Transparency, twitter, Voice of the Customer, Word-of-Mouth

The Changing Face of News…and Life

News hasn’t changed…it is still important and it is still the drug of choice ...

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Advocates, Business Strategy, CEO, Customer Experience, Customer Experience 2.0, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Expectations, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Results, Social Media, Social Media for CEOs, Strategy, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Let’s Play the “Customer” Newlywed Game…

Everyone knows the Newlywed game. It’s where two newly married couples compare their answers ...

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Best Practices, Business Strategy, CEO, Creativity, Customer Experience, Customer Focused, Customer Service, Innovation, Leadership, Market Differentiation, Mind Shift, Results, Strategy

The BEST of the WORST isn’t the BEST

I was in a meeting just the other day where the business owner was ...

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Advocates, Best Practices, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Increased Profitability, Innovation, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Results, ROI, Social Media, Strategy, Traditional Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Do You REALLY Need a Case Study to Change Your Customer Experience?

“Image courtesy of Gualberto107/ FreeDigitalPhotos.net” Having been in the “Customer Experience” and “Social Media/Word-of-Mouth” ...

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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
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