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Get The NEW Book


  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
Get The NEW Book
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  • Category: Business Strategy

Advocates, Analytics, Best Practices, Business Strategy, Cost of Sale, Customer Experience, Customer Focused, Customer Loyalty, Leadership, Market Differentiation, Marketing, Passion, Relationships, Results, Sales, Social Media, Strategy, Trusted Relationships, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Does your Company have a “Short-term” or Long-term” View of Customers?

If someone asked you how you view your customers, would you say you focus ...

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Best Practices, Business Strategy, CEO, Creativity, Customer Experience, Customer Focused, Customer Service, Innovation, Leadership, Market Differentiation, Mind Shift, Results, Strategy

The BEST of the WORST isn’t the BEST

I was in a meeting just the other day where the business owner was ...

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Advocates, Analytics, Brand, Business Strategy, CEO Insights, Customer Experience, Customer Focused, Customer Loyalty, Engagement, Expectations, Helping, Increased Profitability, Leadership, Market Differentiation, Mind Shift, Passion, Pull Marketing, Results, ROI, Sales, Social Media, Strategy, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Analytics comes second…PASSION comes FIRST

Big Data, Market Research, Customer Analytics, and a host of other terms are flooding ...

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Advocates, Authenticity, Business Strategy, Cost of Sale, Customer Focused, Engagement, Helping, Increased Profitability, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Push Marketing, Relationships, ROI, Sales, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Traditional Marketing, Traditional Media, Trust, Trusted Relationships, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Why Selling FAILS today…5 Ways to Help it Succeed

I’m sure the most people reading this blog post are sales people, sales managers, ...

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Advocates, Best Practices, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Increased Profitability, Innovation, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Results, ROI, Social Media, Strategy, Traditional Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Do You REALLY Need a Case Study to Change Your Customer Experience?

“Image courtesy of Gualberto107/ FreeDigitalPhotos.net” Having been in the “Customer Experience” and “Social Media/Word-of-Mouth” ...

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Best Practices, Brand, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Customer Loyalty, Economy, Expectations, Leadership, Market Differentiation, Results, Strategy, Voice of the Customer

Jack Welch got it Right…even for Customers

There is a famous quote I always loved from Jack Welch, famous CEO from ...

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Advocates, Brand, Business Strategy, CEO, CEO Insights, Cost of Sale, Increased Profitability, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Relationships, Results, ROI, Sales, Strategy, Trust, Trusted Relationships, Word-of-Mouth, Word-of-Mouth Marketing

Thinking “Long-Tail” is even more critical in “Quick Results” World

“Image courtesy of Cooldesign/ FreeDigitalPhotos.net” We all want it FAST…in fact, we all want ...

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Business Strategy, CEO Insights, Customer Experience, Customer Experience 2.0, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Engagement, Expectations, Innovation, Leadership, Market Differentiation, Mind Shift, Results, Risk, ROI, Social Media, Social Networking, Strategy, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Want to be in “Control” of your Customers…think Experience, not Product

Do you think you control our product/service with your customers? Think again… Today your ...

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Advocates, Business Strategy, CEO, Customer Experience, Customer Experience 2.0, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Engagement, Expectations, Helping, Leadership, Market Differentiation, Mind Shift, Promise-Driven Organizations, Social Media, Social Networking, Strategy, Trust, Viral Marketing, Voice of the Customer, WOM on Steroids

What gets “Experienced” gets Shared…and Talked About

Your product works as described. WOW…was that unexpected? Probably not or the person wouldn’t ...

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Advocates, Blaine Millet, Business Strategy, Customer Experience, Customer Focused, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Pull Marketing, Push Marketing, Relationships, Social Media, Strategy, Traditional Marketing, Traditional Media, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

David vs. Goliath is really a Word-of-Mouth Story

Being a Christian I get the David and Goliath story…you probably get the story ...

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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
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