Advocates, Best Practices, Brand, Business Strategy, CEO, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Helping, Increased Profitability, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Push Marketing, Relationships, Results, ROI, Social Media, Social Media for CEOs, Strategy, Traditional Marketing, Traditional Media, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Change the Direction of YOUR ARROW and Stand Alone in your Market

It’s time to change the way the arrow is pointing…away from YOU TO THEM…to ...

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Advocates, Best Practices, Business Strategy, CEO, Creativity, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Employee Retention, Engagement, Expectations, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Relationships, Results, ROI, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Voice of the Customer, WOM on Steroids, Word-of-Mouth

How to Successfully Push Through the “Valley of Despair” and Achieve the “DREAM”

I deal in the world of helping Dreams come true…at least when it comes ...

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Advocates, Authenticity, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Helping, Increased Profitability, Interaction, Leadership, Market Differentiation, Mind Shift, Relationships, Results, ROI, Social Media, Strategy, Trust, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Leaders…You CAN’T be Both…pick ONE

Everyone wants to be unique, different, stand out in the crowd, and be viewed ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Expectations, Increased Profitability, Innovation, Interaction, Leadership, Listening, Market Differentiation, Marketing, Passion, Promises, Relationships, Results, ROI, Sales, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Dear CEO/Business Owner…Is this on your Dashboard?

Is there any better dashboard item or measurement of success than having your “desired” ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Relationships, Results, ROI, Sales, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Dear CEO/Business Owner…It’s a GAME CHANGER

As the “Big Kahuna” in your organization, you are responsible for many things…the buck ...

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Advocates, Authenticity, Best Practices, Brand, Business Strategy, CEO, Creativity, Culture, Customer Centric, Customer Experience, Customer Loyalty, Customer Obsessed, Employee Retention, Engagement, Expectations, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Pull Marketing, Relationships, Results, ROI, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Customer Centric Businesses will always have the 3 C’s

CUSTOMER CENTRICITY is a great…actually it is AWESOME! Even though it is kind of ...

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Advocates, Authenticity, Best Practices, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Expectations, Helping, Increased Profitability, Interaction, Leadership, Market Differentiation, Mind Shift, Promises, Relationships, Results, ROI, Social Media, Strategy, Transparency, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

TRUE LOYALTY is about TRUST…not the DEAL

CUSTOMER LOYALTY is actually pretty simple…it’s all about TRUST. Customers are loyal to you ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Increased Profitability, Innovation, Leadership, Market Differentiation, Mind Shift, Results, ROI, Sales, Social Media, Strategy, Trust, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

CUSTOMER AGENTS…Key to Reaching Higher Levels and being LONELY

Most of the time we focus on the crowds…what is everyone doing…are we part ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Loyalty, Customer Obsessed, Engagement, Increased Profitability, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Relationships, ROI, Social Media, Strategy, Traditional Marketing, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Stop Marketing for your Competitors

Your competitors, by definition, sell the same (or similar) products and services to you…that’s ...

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Advocates, Best Practices, Business Strategy, CEO, CEO Insights, Content Marketing, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Helping, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Pull Marketing, Relationships, Results, ROI, SEO, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Your Customers Don’t Care about Your Search Rankings…WHY You Shouldn’t Either

When someone talks about being ranked #1 on Google (or Bing, Yahoo, or other ...

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