Advocates, Authenticity, Best Practices, Blogging, Brand, Business Strategy, CEO, Communication, Content Marketing, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Satisfaction, Customer Service, Engagement, Expectations, Helping, Increased Profitability, Interaction, Leadership, Listening, Market Differentiation, Marketing, Mind Shift, Podcast, Pull Marketing, Push Marketing, Relationships, Results, ROI, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools, Traditional Marketing, Traditional Media, Transparency, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Social Media doesn’t work in the Industrial Revolution

It’s a given today that Social Media doesn’t work for many companies. Upon further ...

 ​Read More

Advocates, Authenticity, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Feedback, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Satisfaction, Engagement, Expectations, Helping, Increased Profitability, Innovation, Interaction, Leadership, Listening, Market Differentiation, Marketing, Mind Shift, Promises, Pull Marketing, Results, ROI, Sales, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Storytelling, Strategy, Transparency, Trust, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Think 180…your Business will STAND OUT…like Hotel Drisco

Everyone wants to be a little better (and different) than their competitors…maybe a lot ...

 ​Read More

Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Satisfaction, Customer Service, Employee Retention, Engagement, Expectations, Helping, Increased Profitability, Innovation, Interaction, Leadership, Listening, Market Differentiation, Mind Shift, Passion, Promises, Relationships, Results, ROI, Sales, Social Media, Strategy, Voice of the Customer, WOM on Steroids, Word-of-Mouth

To Be CUSTOMER OBSESSED…“Burn the Ships”

Describing this is pretty simple…executing it seems to be incredibly difficult. The concept of ...

 ​Read More

Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Feedback, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Expectations, Increased Profitability, Innovation, Interaction, Leadership, Listening, Market Differentiation, Mind Shift, Passion, Relationships, Risk, ROI, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

How to Get MORE of your #1 ASSET…Your BEST Customers

When I talk to CEOs and Business Owners about their customers, they can always ...

 ​Read More

Advocates, Authenticity, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Feedback, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Satisfaction, Customer Service, Engagement, Expectations, Helping, Increased Profitability, Interaction, Leadership, Listening, Market Differentiation, Mind Shift, Passion, Relationships, Results, ROI, Sales, Social Media, Strategy, Transparency, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Experience Wins Over Quality and Selection…Two Examples

This past week we celebrated our 32nd wedding anniversary…a wonderful time of the year. ...

 ​Read More

Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Creativity, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Employee Retention, Engagement, Expectations, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Promises, Relationships, Results, ROI, Sales, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Stop ENVYING your Competitors and Win Big

ENVY by definition means you are chasing something…wanting to be like something else. This ...

 ​Read More

Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Feedback, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Satisfaction, Customer Service, Engagement, Expectations, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Pull Marketing, Relationships, Results, ROI, Sales, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Which Side of the 20/5 Rule is Your Company On?

Raising your blood pressure is not generally viewed as a good thing…but there is ...

 ​Read More

Advocates, Analytics, Best Practices, Business Strategy, CEO, CEO Insights, Customer Centric, Customer Experience, Customer Feedback, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Service, Engagement, Expectations, Helping, Interaction, Leadership, Listening, Market Differentiation, Mind Shift, Relationships, Results, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Want AWESOME CUSTOMER FEEDBACK? Focus on VOLUME and WHY

I read countless articles on the best ways to get customer feedback and to ...

 ​Read More

Advocates, Authenticity, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Creativity, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Expectations, Increased Profitability, Innovation, Interaction, Leadership, Listening, Market Differentiation, Mind Shift, Passion, Promises, Results, ROI, Strategy, Tools, Transparency, Trust, Trusted Relationships, Voice of the Customer, Word-of-Mouth

“Undercover Boss” for your CUSTOMERS…What’s your REAL EXPERIENCE…A Challenge for Leadership

I’m pretty sure you have either seen an episode of Undercover Boss or at ...

 ​Read More

Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Service, Engagement, Expectations, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Relationships, Results, ROI, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Banks putting “The Customer First”…WHAT???

During my travels, speaking to business leaders, and in my speeches I often ask ...

 ​Read More