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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
Get The NEW Book
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  • Category: Transparency

Advocates, Best Practices, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Employee Retention, Engagement, Increased Profitability, Interaction, Leadership, Market Differentiation, Mind Shift, Promises, Relationships, ROI, Strategy, Transparency, Trust, Trusted Relationships, WOM on Steroids, Word-of-Mouth

CEOs and Business Owners…it is YOUR JOB

In virtually every speech I give on Customer Centricity or building a Customer Obsessed ...

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Advocates, Authenticity, Brand, CEO, Content Marketing, Customer Centric, Customer Experience, Customer Obsessed, Engagement, Expectations, Helping, Interaction, Leadership, Market Differentiation, Passion, Relationships, Results, Social Media, Social Networking, Strategy, Transparency, Trust, Trusted Relationships, Viral Marketing, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Sharing is NOT Word-of-Mouth

I know this will be controversial but it needs to be differentiated… When someone ...

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Advocates, Authenticity, Best Practices, Business Strategy, Content Marketing, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Engagement, Expectations, Helping, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Social Media, Transparency, Trust, Trusted Relationships, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Your Social Media Plan…Are the “Streetlights” On?

You’re walking down the streets of Seattle (or any other big city) and the ...

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Advocates, Authenticity, Brand, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Expectations, Helping, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Promise-Driven Organizations, Relationships, Results, Transparency, Trust, Trusted Relationships, WOM on Steroids, Word-of-Mouth

“Advocacy” is more about your Character than your Work

Two scenarios…which one would you prefer if they were your employees? Hi Bob…I wanted ...

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Advocates, Authenticity, Best Practices, Blogging, Brand, CEO, Content Marketing, Customer Centric, Customer Experience, Customer Focused, Engagement, Helping, Interaction, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Push Marketing, Relationships, Results, Social Media, Storytelling, Strategy, Tools, Transparency, Trust, Trusted Relationships, Word-of-Mouth, Word-of-Mouth Marketing

Don’t be “That Guy/Girl/Company”

I see a tweet or a post and the title looks pretty interesting…in fact ...

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Advocates, Best Practices, Business Strategy, Content Marketing, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Helping, Leadership, Market Differentiation, Mind Shift, Relationships, Results, Social Media, Strategy, Transparency, Trust, Trusted Relationships, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Give it ALL (your content) Away

That’s right, you got it…give it ALL away! Give away all your CONTENT. That ...

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Advocates, Authenticity, Brand, Business Strategy, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Helping, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Promises, Results, Sales, Strategy, Transparency, Trust, Trusted Relationships, Voice of the Customer, Word-of-Mouth

How to Get More “Secret” Information About Your Customers

Are you so in tune with your customers that you could almost finish their ...

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Authenticity, Best Practices, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Helping, Leadership, Market Differentiation, Mind Shift, Passion, Relationships, ROI, Strategy, Transparency, Voice of the Customer

Are you truly “All In” when it comes to your Customer?

I was having a conversation the other day with a business owner of a ...

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Advocates, Authenticity, Best Practices, Content Marketing, Customer Experience, Customer Focused, Engagement, Expectations, Helping, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Relationships, Results, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools, Transparency, Trust, Trusted Relationships, twitter, Word-of-Mouth, Word-of-Mouth Marketing

Get the “Inside Scoop”…just Ask a Building

Would you rather converse with a person or a building/office/group? Seems silly doesn’t it. ...

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Advocates, Authenticity, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Employee Retention, Engagement, Helping, Increased Profitability, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Relationships, Results, ROI, Strategy, Transparency, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Instead of thinking BIG…think IMPACT

I want to be the BIGGEST Company in my industry. I want to have ...

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Become THE ONLY ONE your customers (and others) talk about and tell others to buy from...GUARANTEED

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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
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