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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
Get The NEW Book
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  • Category: Sales

Advocates, Best Practices, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Increased Profitability, Innovation, Leadership, Market Differentiation, Mind Shift, Results, Sales, Social Media, Strategy, WOM on Steroids, Word-of-Mouth

Is Chipotle Missing a Huge Opportunity?

Chipotle is a well-known success story…created a new place in the market with good ...

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Analytics, Best Practices, Brand, Business Strategy, Cost of Sale, Customer Experience, Increased Profitability, Leadership, Market Differentiation, Marketing, Results, ROI, Sales, Strategy, Traditional Marketing

FREE = COMMODITY…and Where Companies Lose their Differentiation

Free Word And Fireworks Showing Freebie and Promotion We’ve been hearing the word “Commodities” ...

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Analytics, Best Practices, Business Strategy, CEO, Cost of Sale, Customer Centric, Customer Focused, Customer Obsessed, Increased Profitability, Leadership, Mind Shift, Passion, Results, Risk, ROI, Sales, Strategy, Voice of the Customer

Where do Customers fit on your Balance Sheet?

Even though I spent just over 10 years working for the largest public accounting ...

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Advocates, Authenticity, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Customer Satisfaction, Engagement, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Relationships, Results, ROI, Sales, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Word-of-Mouth is Reactive…but there’s something even Better

People often get confused when we talk about two words…Word-of-Mouth and Advocacy. It’s pretty ...

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Advocates, Authenticity, Brand, Business Strategy, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Helping, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Promises, Results, Sales, Strategy, Transparency, Trust, Trusted Relationships, Voice of the Customer, Word-of-Mouth

How to Get More “Secret” Information About Your Customers

Are you so in tune with your customers that you could almost finish their ...

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Advocates, Analytics, Best Practices, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Engagement, Expectations, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Promise-Driven Organizations, Promises, Relationships, Results, ROI, Sales, Social Media, Social Media for CEOs, Strategy, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

The ULTIMATE Customer Challenge…How do you Rank?

Virtually every business owner and executive I talk to says they “care about their ...

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Advocates, Best Practices, Brand, Business Strategy, Cost of Sale, Customer Experience, Customer Focused, Customer Loyalty, Engagement, Increased Profitability, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Pull Marketing, Results, ROI, Sales, Social Media, Social Networking, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Word-of-Mouth is about “Passion” not Facts

Have you ever had someone come up to you that is so excited about ...

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Brand, Breaking News, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Engagement, Increased Profitability, Interaction, Leadership, Marketing, Mind Shift, Relationships, Results, Risk, Sales, Social Media, Strategy, Traditional Marketing, Voice of the Customer, Word-of-Mouth

“Why” McDonald’s added FIRST Customer Officer…5 Things to Learn

Believe it or not, McDonald’s has just added its FIRST “Customer Officer.” Whether you ...

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Advocates, Analytics, Best Practices, Business Strategy, Cost of Sale, Customer Experience, Customer Focused, Customer Loyalty, Leadership, Market Differentiation, Marketing, Passion, Relationships, Results, Sales, Social Media, Strategy, Trusted Relationships, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Does your Company have a “Short-term” or Long-term” View of Customers?

If someone asked you how you view your customers, would you say you focus ...

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Advocates, Analytics, Brand, Business Strategy, CEO Insights, Customer Experience, Customer Focused, Customer Loyalty, Engagement, Expectations, Helping, Increased Profitability, Leadership, Market Differentiation, Mind Shift, Passion, Pull Marketing, Results, ROI, Sales, Social Media, Strategy, Viral Marketing, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Analytics comes second…PASSION comes FIRST

Big Data, Market Research, Customer Analytics, and a host of other terms are flooding ...

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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
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