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Get The NEW Book


  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
Get The NEW Book
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  • Category: Passion

Analytics, Best Practices, Business Strategy, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Customer Satisfaction, Expectations, Increased Profitability, Innovation, Leadership, Mind Shift, Passion, Results, ROI, Strategy, Tools, Voice of the Customer, Word-of-Mouth

Metrics Drive Mediocrity…They Don’t Measure Everything

Since I just wrote a post on the word “Mediocre” I thought I would ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Helping, Increased Profitability, Leadership, Market Differentiation, Mind Shift, Passion, Results, Voice of the Customer, WOM on Steroids, Word-of-Mouth

“Mediocre” is NOT in our vocabulary

Average Survey Result Checked On A Clipboard Customer Obsessed organizations have their own vocabulary. ...

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Advocates, Authenticity, Best Practices, Business Strategy, Content Marketing, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Engagement, Expectations, Helping, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Social Media, Transparency, Trust, Trusted Relationships, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Your Social Media Plan…Are the “Streetlights” On?

You’re walking down the streets of Seattle (or any other big city) and the ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Engagement, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Results, Strategy, Voice of the Customer, Word-of-Mouth

If YOU don’t know why you are DIFFERENT…neither do your CUSTOMERS

Identity I had a recent, hauntingly familiar, encounter with a Business Owner the other ...

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Advocates, Authenticity, Brand, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Expectations, Helping, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Promise-Driven Organizations, Relationships, Results, Transparency, Trust, Trusted Relationships, WOM on Steroids, Word-of-Mouth

“Advocacy” is more about your Character than your Work

Two scenarios…which one would you prefer if they were your employees? Hi Bob…I wanted ...

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Analytics, Best Practices, Business Strategy, CEO, Cost of Sale, Customer Centric, Customer Focused, Customer Obsessed, Increased Profitability, Leadership, Mind Shift, Passion, Results, Risk, ROI, Sales, Strategy, Voice of the Customer

Where do Customers fit on your Balance Sheet?

Even though I spent just over 10 years working for the largest public accounting ...

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Advocates, Authenticity, Customer Centric, Customer Experience, Customer Experience 2.0, Customer Focused, Customer Obsessed, Engagement, Helping, Interaction, Mind Shift, Passion, Social Media, Voice of the Customer, WOM on Steroids, Word-of-Mouth

What do CUSTOMERS share?

We all share something at some time. What you choose to share, however, has ...

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Advocates, Authenticity, Brand, Business Strategy, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Helping, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Promises, Results, Sales, Strategy, Transparency, Trust, Trusted Relationships, Voice of the Customer, Word-of-Mouth

How to Get More “Secret” Information About Your Customers

Are you so in tune with your customers that you could almost finish their ...

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Advocates, Authenticity, Best Practices, Business Strategy, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Engagement, Helping, Innovation, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Relationships, Results, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, WOM10, Word-of-Mouth, Word-of-Mouth Marketing

Word-of-Mouth vs. Sharing…which do your Customers do for you?

“I can’t believe I found the same product for a cheaper price…I can’t wait ...

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Authenticity, Best Practices, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Helping, Leadership, Market Differentiation, Mind Shift, Passion, Relationships, ROI, Strategy, Transparency, Voice of the Customer

Are you truly “All In” when it comes to your Customer?

I was having a conversation the other day with a business owner of a ...

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Become THE ONLY ONE your customers (and others) talk about and tell others to buy from...GUARANTEED

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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
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