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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
Get The NEW Book
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  • Category: Marketing

Best Practices, Business Strategy, Cost of Sale, Customer Focused, Engagement, Increased Profitability, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Push Marketing, Relationships, Results, ROI, Sales, Traditional Marketing, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Is the Sales Team the true home for Social Media?

Marketing, marketing, marketing – that seems to be all your hear about in regard ...

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Advocates, Authenticity, Best Practices, Blaine Millet, Blogging, Engagement, Helping, Leadership, Market Differentiation, Marketing, Passion, Pull Marketing, Relationships, ROI, Seattle Business, Social Media, Social Networking, Storytelling, Transparency, WOM10, Word-of-Mouth, Word-of-Mouth Marketing

A story of SUCCESS – Redmond Rousers Rotary…THANK YOU!

One of the great success stories of Rotary International has to be what Kelly ...

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Brand, Business Strategy, Cost of Sale, Customer Experience, Customer Satisfaction, Innovation, Interaction, Marketing, Mind Shift, ROI, Sales, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Traditional Marketing, Traditional Media, Word-of-Mouth, Word-of-Mouth Marketing

Why would you ever need social media?

Back in the early days, business was done eyeball to eyeball and with a ...

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Best Practices, Brand, CEO, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Push Marketing, Results, Social Media

A “Long Tail” Strategy makes you memorable

We just finished a weekend where there is tremendous hype about all the “Superbowl ...

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Advocates, Best Practices, Brand, Business Strategy, Leadership, Market Differentiation, Marketing, Passion, Pull Marketing, Results, Strategy, Word-of-Mouth, Word-of-Mouth Marketing

Word-of-Mouth is part of your DNA – not a “campaign”

Sales are down, the product isn’t moving, we need more customers/clients, we have a ...

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Advocates, Best Practices, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Market Differentiation, Marketing, Passion, WOM10, Word-of-Mouth, Word-of-Mouth Marketing

WOM is leveraged through ADVOCATES

I wrote a blog post on one of my other blogs called, “Have you ...

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Best Practices, Engagement, Marketing, Mind Shift, Pull Marketing, Push Marketing, Social Media, Storytelling, Viral Marketing, WOM on Steroids

Is your audience “sharing” or “deleting” your content?

I was meeting with a prospective client today who is in a “laggard” industry ...

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Engagement, Leadership, Marketing, Mind Shift, Results, Social Media, Social Media for CEOs, Social Media for Executives, Traditional Marketing, Traditional Media

Think “Replacement Cost” instead of “Additional Cost”

When the internet first came out, everyone viewed it as a “net add” in ...

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Advocates, Customer Experience, Customer Loyalty, Marketing, Word-of-Mouth

Social Media isn’t about the Marketing Department

OK, I know there will be lots of people jumping on this one but ...

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Customer Experience, Customer Focused, Marketing, Strategy, Word-of-Mouth Marketing

Ready, Fire, Aim – why it works with social media

We have all heard that the only way to have things work right is ...

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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
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