Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Culture, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Relationships, Results, ROI, Sales, Social Media, Strategy, Trust, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Are you Playing in the “Rookie League” or “MLB”

For those of you who aren’t baseball fans, this title might not mean much ...

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Advocates, Authenticity, Best Practices, Brand, Business Strategy, CEO, Creativity, Culture, Customer Centric, Customer Experience, Customer Loyalty, Customer Obsessed, Employee Retention, Engagement, Expectations, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Pull Marketing, Relationships, Results, ROI, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Customer Centric Businesses will always have the 3 C’s

CUSTOMER CENTRICITY is a great…actually it is AWESOME! Even though it is kind of ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Increased Profitability, Innovation, Leadership, Market Differentiation, Mind Shift, Results, ROI, Sales, Social Media, Strategy, Trust, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

CUSTOMER AGENTS…Key to Reaching Higher Levels and being LONELY

Most of the time we focus on the crowds…what is everyone doing…are we part ...

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Analytics, Best Practices, Business Strategy, CEO, CEO Insights, Customer Centric, Employee Retention, Increased Profitability, Innovation, Leadership, Market Differentiation, Mind Shift, Passion, Promise-Driven Organizations, Risk, ROI, Sales, Strategy

What’s the “One Thing” in your business?

This is one of my favorite questions to ask a “CEO, President, or Business ...

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Best Practices, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Helping, Increased Profitability, Innovation, Leadership, Market Differentiation, Mind Shift, Results, Risk, ROI, Strategy, Voice of the Customer

Differentiation…the Holy Grail…Misunderstood

Asian businesswoman smile thumbs up with red heart on gray background Differentiation…by definition means ...

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Advocates, Best Practices, Blogging, Brand, Business Strategy, Content Marketing, Creativity, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Expectations, Helping, Innovation, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Relationships, ROI, Social Media, Strategy, Trust, Trusted Relationships, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

The “Buffet Line” will Make or Break You Today

With the advent of the Digital (or Internet or whatever you want to call ...

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Advocates, Analytics, Best Practices, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Promises, Pull Marketing, Relationships, Results, ROI, Sales, Social Media, Strategy, Trust, Voice of the Customer, Word-of-Mouth

Do you really need to experience the PAIN to get the GAIN?

Portrait of angry woman screaming on the phone isolated on a white background The ...

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Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Satisfaction, Customer Service, Engagement, Expectations, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Passion, Relationships, Results, ROI, Sales, Social Media, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Customers Want MORE than just being NICE

You walk into your favorite store and you are greeted by “happy Harry” who ...

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Advocates, Brand, Breaking News, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Loyalty, Customer Obsessed, Customer Service, Engagement, Expectations, Increased Profitability, Innovation, Leadership, Market Differentiation, Passion, Promise-Driven Organizations, Relationships, Results, ROI, Sales, Social Media, Social Networking, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

Why don’t Apple users like Android phones? Why don’t Zappos customers like shopping for ...

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Advocates, Analytics, Authenticity, Best Practices, Brand, Business Strategy, CEO, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Engagement, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Relationships, Results, ROI, SEO, Strategy, Trust, Trusted Relationships, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

STOP thinking SEO is the best way to get found…a better option

Google change the ad process…again. Now the loser is organic search…everyone is trying to ...

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