Leadership, Marketing, Social Media, Strategy, Traditional Marketing, Traditional Media, Word-of-Mouth Marketing

Are Ad Agencies becoming the next “Kodak Moment”?

Remember Kodak? Those in my generation certainly do because they were the powerhouse, the ...

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Customer Experience, Customer Experience 2.0, Customer Focused, Customer Service, Engagement, Interaction, Leadership, Market Differentiation, Social Media, Voice of the Customer, WOM on Steroids, Word-of-Mouth

Buy from your own company

Word-of-Mouth is generated because of the “extremes” not the normal. If someone has a ...

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Engagement, Leadership, Marketing, Mind Shift, Results, Social Media, Social Media for CEOs, Social Media for Executives, Traditional Marketing, Traditional Media

Think “Replacement Cost” instead of “Additional Cost”

When the internet first came out, everyone viewed it as a “net add” in ...

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Authenticity, Blogging, CEO, CEO Insights, Engagement, Leadership, Passion, Storytelling, Transparency

Perfectionism is your ENEMY!

I was talking to my good friend and client, Michael Lee, the other day ...

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