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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
Get The NEW Book
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  • Tag: Insight

Advocates, Best Practices, Brand, Business Strategy, CEO, CEO Insights, Customer Centric, Customer Experience, Customer Focused, Customer Obsessed, Engagement, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Results, Strategy, Voice of the Customer, Word-of-Mouth

If YOU don’t know why you are DIFFERENT…neither do your CUSTOMERS

Identity I had a recent, hauntingly familiar, encounter with a Business Owner the other ...

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Authenticity, Best Practices, Blogging, Brand, Content Marketing, Creativity, Customer Centric, Engagement, facebook, Helping, Humor, Interaction, Marketing, Mind Shift, Relationships, Results, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools, twitter, Word-of-Mouth, Word-of-Mouth Marketing

Two-Dimensional Social Media Strategies

When people talk about different “dimensions” it is referring to adding more or less ...

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Analytics, Best Practices, Business Strategy, CEO, Cost of Sale, Customer Centric, Customer Focused, Customer Obsessed, Increased Profitability, Leadership, Mind Shift, Passion, Results, Risk, ROI, Sales, Strategy, Voice of the Customer

Where do Customers fit on your Balance Sheet?

Even though I spent just over 10 years working for the largest public accounting ...

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Advocates, Blogging, Brand, Business Strategy, CEO, CEO Insights, Content Marketing, Customer Centric, Customer Focused, Customer Loyalty, Customer Obsessed, Engagement, Helping, Innovation, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Results, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Tools, Word-of-Mouth, Word-of-Mouth Marketing

Before you Tweet, Post, or Share…Ask ONE QUESTION

After spending over 8 years helping companies set up their Social Media Strategies, plan ...

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Advocates, Analytics, Best Practices, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Customer Loyalty, Customer Satisfaction, Customer Service, Engagement, Expectations, Helping, Increased Profitability, Innovation, Interaction, Leadership, Market Differentiation, Mind Shift, Promise-Driven Organizations, Promises, Relationships, Results, ROI, Sales, Social Media, Social Media for CEOs, Strategy, Voice of the Customer, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

The ULTIMATE Customer Challenge…How do you Rank?

Virtually every business owner and executive I talk to says they “care about their ...

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Authenticity, Best Practices, Business Strategy, CEO, CEO Insights, Customer Experience, Customer Focused, Helping, Leadership, Market Differentiation, Mind Shift, Passion, Relationships, ROI, Strategy, Transparency, Voice of the Customer

Are you truly “All In” when it comes to your Customer?

I was having a conversation the other day with a business owner of a ...

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Advocates, Authenticity, Best Practices, Content Marketing, Customer Experience, Customer Focused, Engagement, Expectations, Helping, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Relationships, Results, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools, Transparency, Trust, Trusted Relationships, twitter, Word-of-Mouth, Word-of-Mouth Marketing

Get the “Inside Scoop”…just Ask a Building

Would you rather converse with a person or a building/office/group? Seems silly doesn’t it. ...

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Advocates, Best Practices, Brand, Content Marketing, Customer Focused, Engagement, Helping, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Passion, Pull Marketing, Relationships, Social Media, Social Media for CEOs, Social Media for Executives, Strategy, Tools, twitter, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

“FOLLOW” Relevant…6 Areas That Matter

It doesn’t matter what speech I give or to what kind of group…as soon ...

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Advocates, Best Practices, Business Strategy, Content Marketing, Engagement, Helping, Increased Profitability, Interaction, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Push Marketing, Results, ROI, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Trust, WOM on Steroids, Word-of-Mouth, Word-of-Mouth Marketing

How “Content Marketing” can lead to “Word-of-Mouth”

You are at a gathering and see a group of people talking and decide ...

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Best Practices, Business Strategy, CEO, Innovation, Leadership, Market Differentiation, Marketing, Mind Shift, Pull Marketing, Results, Social Media, Social Media for CEOs, Social Media for Executives, Social Networking, Strategy, Tools

B2C is the “window into the future” for B2B

“Image courtesy of Stuart Miles/ FreeDigitalPhotos.net” We all love “windows into the future” so ...

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  • Home
  • The Problem
  • The Solution
    • Foundational vs Strategic
    • Building a Customer Obsessed Culture
    • Getting Started
  • Beyond Differentiation
    • The “REMARK”able Triangle
    • Building TRUST
    • WOW CUSTOMER EXPERIENCES
    • CONSISTENTLY HELPING
    • Creating ADVOCATES and MARKETING AGENTS
  • Services
    • The Academy
    • Approach
    • Getting Started
  • Speaking
    • Where Blaine has Spoken
    • Examples – Live Speeches
    • Podcasts
  • Blog
  • Books & Articles
    • STOP Marketing…
    • Creating and Delivering Totally Awesome Customer Experiences
    • Business Tools??? “Executive View of Social Media”
    • Articles
  • About
    • The WOM10 Experience
    • About Blaine
  • Contact Us
    • Let’s Get Together
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